Freedom Food is launching its biggest ever TV campaign next week to promote its new RSPCA Assured label.
The advert features the voice of actor John Hurt and will be shown on Channel 4 - during episodes of Sunday Brunch - E4, More4, Film4 and Dave from Monday 7 September.
Click here to view the ad https://vimeo.com/137941963.
Freedom Food hopes its new RSPCA Assured label on meat, eggs and fish will help improve the lives of about 100 million more farm animals, plus many millions of salmon and trout in the next five years.
And the TV ad plays a vital role in helping to achieve this goal.