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What is RSPCA Assured?

RSPCA Assured is the RSPCA's farmed animal welfare assurance scheme and ethical food label. All farms on the RSPCA Assured scheme must comply with the RSPCA’s stringent higher welfare standards. These standards cover every aspect of the animals' lives from birth through to slaughter. Every year, our dedicated team of assessors inspect almost 4,000 hatcheries, farms, hauliers and abattoirs to make sure they meet strict RSPCA welfare standards - ensuring a better life for farmed animals from birth/hatching to slaughter.

When you see an RSPCA Assured label on a meat, fish or dairy product, it means that the hatchery, farm, haulier and abattoir were all assessed and confirmed to have met the RSPCA’s higher farm animal welfare standards.

Farms on the RSPCA Assured scheme are assessed and monitored regularly to ensure all the animals are raised to the RSPCA’s strict higher welfare standards. Our team of experienced assessors makes sure that all farms that supply products bearing our label adhere to our standards.